cookies.

Consent Requirements

Our website works best using cookies which allow us to provide customers with relevant information.  By continuing to use this website, users are consenting to Swinburne Maddison's use of performance analytics cookies.

 

The Purpose of Cookies

Where services are delivered on the internet, this can involve placing small files (known as cookies) on your computer or mobile phone. They are stored ready for future access when you return to a website using the same device and browser.

We use performance/analytics cookies to improve the information and services that we provide to you though our website. We do this by analysing anonymised data which helps us to understand how people interact with the site.  

These cookies only collect non-personal information which is data that doesn't permit direct association with any specific individual and only supports the measurement of the website.  

Google Analytics

Google Analytics stores information about what pages you visit, how long you are on the site, how you got here and what you click on. We do not collect or store your personal information (e.g. your name or address) so this information cannot be used to identify who you are.

We do not allow Google to use or share our analytics data.

The following categories of analytics cookies are provided on www.swinburnemaddison.co.uk:

NamePurpose
_utma

This randomly generated number is used to determine unique visitors to our site.

_utmb

This randomly generated number works with _utmc to calculate the average length of time users spend on our site.

_utmc

This randomly generated number works with _utmb to calculate when you open and close your browser /

_utmz

This is a randomly generated number and information about how the site was reached (e.g. direct or via a link, organic search or paid search).

GDS_successEvents & GDS_analytics Tokens

These cookies help us identify how people use our website so that we can make the site better.

How to Opt-Out of Google Analytics

You can opt out of Google Analytics cookies by visiting this page on Google.