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Sending GIFs at Work – Lessons for Employers from a recent Tribunal Decision

14 August 2026

Written by Sharney Randhawa

A recent Employment Tribunal decision is a useful reminder that informal workplace messaging can carry serious consequences. What may be intended as humour or banter can still amount to unlawful harassment, particularly where the effect on the recipient is degrading, humiliating or offensive.

The case concerned Georgiana Ursuleanu and Vicars Cross Healthcare Ltd. The claimant, a Romanian national, was employed as a Security Guard by the respondent, a pharmacy which was operating a vaccination centre in Chester from August 2022 to March 2023 during the Covid 19 pandemic.

The Tribunal considered a series of incidents in February and March 2023. One earlier incident involved a volunteer suggesting, by way of banter, that the claimant had gone to school with Putin and was acting like Putin, which the claimant found upsetting. Shortly afterwards, there was an exchange in a workgroup chat involving 13 colleagues. Following messages about fire safety matters, the claimant received a GIF saying “BITCH I AM LYING”, followed later by a GIF of Jim Carey with a sarcastic smile. The claimant said she was upset by the tone and language used, particularly being described as a “bitch”, and sent a tearful video message later that night explaining how distressed she had been.  

The sender said he had not intended to be derogatory, had apologised, and had simply searched for a joking GIF. He also said that, in his community, the term used was often intended as a term of endearment rather than insult. Even so, the Tribunal found that the GIF was sent to the claimant primarily because she was a woman, and the conduct amounted to harassment related to sex and that the complaint of sexual harassment also succeeded. The claimant was awarded £11,000 for injury to feelings together with interest of approximately £2,736.

One of the clearest themes running through the decision is that intent and impact are not the same thing. The sender’s explanation and apology were relevant, but they did not prevent the claim from succeeding. The Tribunal looked at the wider context, including the earlier upsetting comment, the fact the GIF was sent in a group chat, and the effect it had on the claimant.

The case also underlines that the digital workplace is still the workplace. Messages sent through group chats, collaboration platforms and other informal channels do not fall outside workplace standards simply because they are quicker, more casual or framed as jokes. GIFs, memes, emojis and reaction images may feel light-hearted, but they can still create risk where they offend or undermine a colleague.

Another important feature of the case is employer liability. The Tribunal found the employer responsible for the compensation award. Liability may extend beyond direct employees and can include conduct by individuals working alongside the workforce, such as independent contractors, consultants, agency workers, temporary staff and volunteers. For employers with mixed workforces, consistent behavioural expectations across all personnel are important

Advice For Employers Going Forward

Cases like this highlight how quickly an everyday workplace interaction can develop into a legal issue.

Whilst most employers already have anti-harassment and equality policies in place, policies alone are rarely enough. Employers should regularly review whether:

  • policies clearly cover digital communications, including Microsoft Teams, WhatsApp groups used for work, Slack channels and other work-related messaging platforms
  • employees understand that GIFs, memes and emojis can create workplace risk as much as written comments can
  • managers receive training on appropriate conduct, complaints handling and early intervention
  • contractors, agency workers, consultants, volunteers and other non-employees are subject to the same behavioural expectations as employees
  • staff know how to raise concerns and managers know how to respond appropriately
  • there is evidence that policies have been issued and supported by appropriate training 

Regular training and access to practical HR support can help organisations identify issues early and address them before they escalate into formal grievances or Employment Tribunal claims.

At Swinburne Maddison, our SmartHR Retainer provides ongoing employment law and HR support to businesses, including guidance on policies, workplace investigations, disciplinary and grievance procedures, discrimination risks and staff training. Having access to proactive advice can help employers navigate sensitive workplace issues with confidence and reduce the risk of costly disputes.

The Key Message

The headline-grabbing feature of this case may be a GIF in a group chat, but the legal principles are much broader.

The Tribunal’s decision reinforces that workplace communications do not stop being workplace communications simply because they occur on a messaging app. What may seem like a harmless joke to one person can have a very different impact on someone else.

For employers, the message is clear. In the age of Teams chats, WhatsApp groups and instant messaging, workplace conduct standards need to be applied just as rigorously online as they are offline.

If you would like advice on workplace harassment, discrimination risks, staff training or reviewing your policies and procedures, our Employment Law team would be happy to help.

For more information, please contact...

Sharney Randhawa

Sharney Randhawa

Senior Managing Associate

Sharney Randhawa is a Senior Managing Associate in Swinburne Maddison’s Employment team, having been promoted to this role in May 2026. A highly regarded…

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